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Andrew Hayes


Founder & Principal Adviser


With over 25 years of elite financial services experience, Andrew Hayes delivers sophisticated, strategic wealth management tailored for individuals, families, and high-net-worth clients. As the principal behind iMoney Pty Ltd, Andrew combines deep technical excellence with a highly personalized, relationship-driven approach. 


Throughout his distinguished career—spanning roles as Managing Director of iMoney and leadership positions in major financial divisions—Andrew has built a reputation for solving complex financial puzzles and unlocking long-term practice growth. 


Qualifications

Financial planning requires the absolute highest standard of trust and capability. Andrew’s technical background places him at the forefront of the Australian wealth industry:

  • Master of Applied Finance – Macquarie University 
  • Graduate Diploma in Financial Planning – FINSIA 
  • Graduate Diploma in Applied Finance & Investment – FINSIA 
  • Industry Compliance: FASEA exam pass 

What We Can Do For You

Strategic Financial Advisory

  • Cash Flow & Budgeting: Take control of your cash flow and build efficient debt management models.  
  • Investment Strategies: From a single, focused investment to a full-scale wealth creation financial plan, we align portfolios with your specific risk profile and goals.  
  • Estate Planning: Ensure your hard-earned wealth transfers seamlessly, securely, and tax-efficiently to the next generation.

Retirement & Pension 

  • Superannuation Expertise: Complete advice and dealing across corporate and personal superannuation structures. 
  •  Advanced SMSF Strategy: Benefit from Andrew's deep specialisation in Self-Managed Superannuation Funds (SMSF), complex structural advice, and sophisticated pension products. 
  • Retirement Planning: Create dependable income streams and maximise your investment structures as you transition from work to lifestyle.  
  • Aged Care & Social Security: Navigate complex Centrelink rules, social security benefits, and aged care funding choices with absolute clarity.

Life Insurance & Business Succession

  • Wealth Protection: Tailored personal life insurance strategies (including Life, TPD, Trauma, and Income Protection) to safeguard your family.  
  • Business Succession Planning: Mitigate corporate risk with specialized business insurance strategies to protect partners, directors, and key revenue streams.

Important Corporate & Licensing Information

 

Our Status: iMoney Pty Ltd (ABN: 75 163 810 820, Authorised Representative No. 000448872) is an authorised representative of Australian Financial Services (AFS) licensee AD Advisory Services Pty Ltd (ABN: 68 005 830 802, AFSL No. 237058). 

Address: Unit 2 9 Broadview Ave Gosford NSW 2250 Phone: 0478667656. 

Our Lead Adviser: Andrew Michael Hayes (Authorised Representative No. 000263858). 

Licensee Contact: AD Advisory Services Pty Ltd, Level 38, 71 Eagle Street, Brisbane, QLD 4000 | 

Phone: 1300 853 764 | 

Web: www.ad-advisory.com.au. 

Get in Touch

Corporations Act Disclosure: Lack of Independence

 Notice Under Section 941A of the Corporations Act:We are not considered independent, impartial, or unbiased within the meaning of the Corporations Act because we receive commissions for the advice we provide on life risk insurance products .

Professional Indemnity Insurance

 Our AFS licensee maintains professional indemnity insurance that complies with the requirements of the Corporations Act. This insurance covers errors or mistakes relating to financial planning services for our advisers, authorised representatives.

Dispute Resolution & Complaints

 If you have a complaint about our services, please contact our Complaints Officer on 1300 853 764. 

We will acknowledge your complaint immediately and attempt to resolve it within 30 days. 


If the issue is not resolved to your satisfaction, you can lodge a dispute with the Australian Financial Complaints Authority (AFCA): 

  • Website: www.afca.org.au 
  • Phone: 1800 931 678 (Freecall) 
  • Address: GPO Box 3, Melbourne VIC 3001

Copyright © 2026 iMoney - All Rights Reserved.

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